A website quote can differ by ten times between two suppliers. The reasons are usually in the scope, not the price list.
The number and type of pages
A five-page brochure site and a site with product catalogues, booking and customer accounts are very different projects. Start by listing the pages and the actions a visitor should take on each.
Design and brand
A template with your logo costs less than a design built around your brand. Neither is wrong. Choose based on how much your brand needs to stand out and how long you expect to use the design.
Content and images
Words and photography often take longer than the build. Decide early who will write the text and who will provide real photos. Good content also helps your search visibility.
Features and integrations
Booking, payments, CRM connections, multi-language support and automation each add work. Add them when they solve a real problem, not because they are available.
Ongoing care
Sites need hosting, updates, backups and security checks. Ask what is included and what it costs per month so there are no surprises after launch.
How to get an honest quote
Give each supplier the same written brief. Ask what is included, what is not, who owns the finished site and what happens if you want changes. Be wary of a price that seems far below the others.
Common mistakes to avoid
Comparing quotes that cover different things. Give every supplier the same written brief.
Underestimating content. Writing and photography often take longer than the build.
Ignoring ongoing costs. Hosting, updates, backups and security checks continue after launch.
A quick checklist
- List the pages and the action wanted on each
- Decide who writes the text and supplies photos
- Choose only the features that solve a real problem
- Ask what is included in ongoing care
- Confirm who owns the finished site
Want help turning this into a plan for your business? Talk to Uniwebo or message us on WhatsApp.
